In today's highly competitive job market, it's tougher than ever to find employment. Unfortunately, a great resume isn't always the ticket. Social media sites are now the place employers go when looking to hire.
Jody Jones is president and CEO of PangeaTwo, a recruitment and staffing firm. He says, "You go to a company website and check out what they have to offer and in today's world, the social media world, companies are doing the exact same thing."
Jones' team knows what works and what doesn't work when it comes to finding the right candidate for a job. He says gone are the days of looking for a job in the classifieds or mailing your resume to every company you possibly can. Today, the job line starts online.
If you aren't on the social media site Linkedin, what he calls "the business Facebook," Jones says you should be. "It's really a full time job maintaining your presence on the web so you can be found or you can find a potential employee."
You can think of it as marketing yourself.
And as you start that online search, Jones has a few pointers:
First, clean-up. If you have embarrassing or unprofessional pictures or posts on your Facebook or Twitter feeds, delete them. You don't want it to hurt your job chances.
Second, create accounts. Linkedin. Employment sites like Careerbuilder or indeed.com attract plenty of employers and recruiters like PangeaTwo.
Next, connect. Find friends and acquaintances. That can lead to their connections, which may put you in touch with the right person at the right business.
Another reminder, keep it confidential. If you already have a job, consider private messages on your social media page instead of showing everyone - including your boss - you're looking.
If you take care of those tips, social media may get you in the door for the old-fashioned job interview.
One more tip: Keep your resume clean and professional. Jones says, I can look at a resume without reading them and discern a great deal about a person."